Visual Catalog Drill Down
The guys over at Tribal Hollywood knew exactly what they wanted for the design. By using lots of texture and style we were able to re-creating the in-store experience Tribal wanted. This was going to be key in connecting with their audience online.
Some category pages needed different navigation - similar to the physical location. Using SSML, we are able to create unique page styles for certain categories. For example, the Pendants page has a different layout than Ed Hardy Watches.
Multiple Product Options
The biggest challenge was the add-on options for the Pendants. To be able to add many different necklace styles to all the different pendants was a tall order for sure. Our programmers worked some black magic and created an easy, insightful way for the shopper to get just what they want.
Multiple Product Cart Additions
Once you've found the perfect pendant and selected the size and style of the necklace to go with it - we had to create a facility for you to add them to a cart - that's the whole point of eCommerce, right? Five pendants, with different necklace styles added to a cart with just one click... sweet.
Our image is Tribal and Urban. It's tribal symbols combined with the style and coolness of a hot Hollywood nightclub. It's tattoo imagery... but not rocker.



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