study-th-home.jpg
study-th-inset.pngSubcategory navigation, drill-down

Visual Catalog Drill Down

The guys over at Tribal Hollywood knew exactly what they wanted for the design. By using lots of texture and style we were able to re-creating the in-store experience Tribal wanted. This was going to be key in connecting with their audience online.

Some category pages needed different navigation - similar to the physical location. Using SSML, we are able to create unique page styles for certain categories. For example, the Pendants page has a different layout than Ed Hardy Watches.

th_detail.jpgSelect a necklace for your pendant

Multiple Product Options

The biggest challenge was the add-on options for the Pendants. To be able to add many different necklace styles to all the different pendants was a tall order for sure. Our programmers worked some black magic and created an easy, insightful way for the shopper to get just what they want.

th_detail.jpgOne click adds all the items to the cart

Multiple Product Cart Additions

Once you've found the perfect pendant and selected the size and style of the necklace to go with it - we had to create a facility for you to add them to a cart - that's the whole point of eCommerce, right? Five pendants, with different necklace styles added to a cart with just one click... sweet.

Our image is Tribal and Urban. It's tribal symbols combined with the style and coolness of a hot Hollywood nightclub. It's tattoo imagery... but not rocker.

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About this Archive

This page is an archive of blog entries in the ProStores Case Studies category from April 2008.

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ProStores Case Studies: April 2008: Monthly Archives